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Personal brand

Personal brand

2 June 2026

LinkedIn Strategy for Accountants: What the Top 100 Follower Count Really Proves

A data look at the UK accountancy LinkedIn Top 100. Six months, 130 accounts, and what a big follower count actually proves, and what it does not.

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Personal brand

1 May 2026

How Accountants Should Use AI in Marketing

How accounting firms should use AI in marketing. The honest version: where the time saving goes, why context matters, and what to ask any agency about AI.

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