You're doing the marketing. You just can't tell if it's working.
You're doing something. A newsletter, some LinkedIn, a website you update when there's time. What you probably can't do is say, with any real confidence, whether it is bringing in the right clients or just filling the calendar.
That not knowing is the problem. You can't fix, focus, or justify what you can't measure, so the effort continues on faith, and the doubt never quite goes away.
The Marketing Maturity Score settles it. Built on the NEESH methodology by Kelli Doorne-Millott, who works only with accounting firms, it gives you in five minutes a clear read on exactly where your firm stands. You get a score out of 100, a maturity tier from Dormant to Leader, and the specific gaps holding your growth back.
Not generic advice. The things your firm should fix next. Free, confidential, and delivered to your inbox.
What it measures
Four areas, one honest picture of where your firm actually is.
Strategy
How clearly your firm defines, documents and owns its marketing, including your niche and ideal client. Strategy is the difference between marketing that compounds and activity that scatters.
Execution
How consistently the work actually happens, from your website to client acquisition to referrals. The best strategy is worthless if nothing ships.
Performance
How your firm measures what marketing returns, how confident you are in the ROI, and what you invest. What gets measured is what improves.
Mindset
Leadership's role, the cultural barriers, and how marketing success is defined and supported inside the firm. The quiet factor that decides whether the rest holds.
Find out where you actually stand
Five minutes. Free. Confidential. A score, a tier, and a clear next step, delivered to your inbox.
Start the Marketing Maturity Score
If you want to talk through what your score means for your firm, we offer a short complimentary consultation. No obligation, just clarity.